On 20th September I was invited to attend the launch of the Hoichoi app , which took place at JW Marriot. Hoichoi is the world’s largest digital content platform exclusively for Bengalis. It showcases the Bengali entertainment content with Original Web Series, over 500 movies and more than 1000 songs in its repertoire.
On the Hoichoi app you can also spot some of their original web series like Byomkesh, Hello, Cartoon, Dupur Thakurpo, etc.
The app is available for download on Android and iOS and viewing across all the popular platforms- Mobiles, PCs, Laptops and Tablets. It is also Chromecast and Airplay enabled, and will be coming soon on Apple TV, Amazon Fire TV and Roku.
Important Features of Hoichoi App
- Content Library – largest collection of the best in Bengali entertainment content with Original Web Series, over 500 movies and more than 1000 songs
- AD free Seamless Viewing Experience – Unlimited HD video streaming
- Multi-Device Capability – Hoichoi app is available for download on Android and iOS. It supports viewing across all popular platforms – Mobiles, PCs, Laptops and Tablets. It is also Chromecast and AirPlay enabled, and will be coming soon on Apple TV, Amazon Fire TV and Roku
- Download Now, Watch Later – Offline download facility available for content
- User Interface – Subscribers will enjoy a smooth user experience, with a well-designed interface and appropriate classification of content
- English Subtitles
- Multiple Payment Options including UPI, carrier billing coming soon
- Programmatic Search Engine – gives accurate search results and relevant autocomplete suggestions in an instant.
Hoichoi will be rolling out entertaining and edgy Original Web Series spanning across some of the most popular genres on offer.
- Byomkesh, which is one of the most celebrated Bengali fictional detective characters created by Saradindu Bandopadhyay, slips into a much more hands-on avatar in the ‘Byomkesh’ web series by Hoichoi. It is an amalgamation of six stories divided into three episodes. Set in 1930s, the series is based on the adventures of Byomkesh and his friend and biographer Ajit, who usually accompanies the former during his investigations. Anirban Bhattacharya plays Byomkesh, while Subrat Dutta portrays the role of Ajit. Ridhima Ghosh is Satyabati, Byomkesh’s better half.
- Hello – The thriller stars Raima Sen as Nandita and Joy Sengupta as Ananyo, a happily married couple with two kids. Soon after Ananyo starts having an extra-marital affair with Nina played by Priyanka Sarkar, Nandita’s phone is flooded with numerous MMS-es from an unknown number recording Ananyo’s private moments outside marriage. Nandita becomes obsessed with the curiosity and the mystery grows darker when she begins to find hidden messages in every video.
- Cartoon is a horror show starring Paayel Sarkar as Jiniya and Mainak Banerjee as Aritra, the cartoonist. When Aritra shifts to a new flat he soon realizes that there is something eerie about the house after he meets with some paranormal experiences. As the story progresses, he realizes that it’s not him but the cartoons he has drawn that are bothering the spirit residing in his flat.
- Dupur Thakurpo, directed by Debaloy Bhattacharya and starring superstar Swastika Mukherjee as Uma Boudi, is an adult comedy where Jibon Babu played by Abhijit Guha, brings home a beautiful, young and vivacious bride, Uma. However, he is blissfully oblivious of the trouble likely to brew when he agrees to let out three rooms to six young men on Uma’s insistence. Some not-so-appropriate things start happening. Five of the men are completely enamored by Uma Boudi’s charms, ready to lay down their lives for a smile or a glance from her, while she plays around with them like a fiddle.
It has launched different 3 Competitive Subscription Rates – 3 months (Rs. 149), 6 months (Rs.249), 12 months (Rs. 399). The subscriptions are competitively priced at less than Rs 1.10 a day (for the annual plan).
The event was studded with Tollywood celebs, coming together for the first tollywood movie app. I hope this information have helped you and you will download the app and enjoy getting entertained.hoichoi, tollywood